Excellent growth for Farm Trader magazine
February 14, 2012
Friday February 10th 2012
According to the latest Nielsen magazine statistics, Farm Trader has shown amazing double digit growth of 23.1 % versus the previous 12 months.
Monthly readership now stands at 96,000 making it New Zealand’s leading farm machinery magazine.
“This significant increase is a sign that farmers and contractors see the need for a quality machinery magazine offering more than just machines for sale. In particular, our objective and unique farm machinery tests are proving popular with readers. Helping farmers and contractors make informed purchasing decisions is what we’re all about,” says Rachel Pratt, Farm Trader Editor and Group Editor.
“We are thrilled with these results” says Kerri Daley, Sales Manager. “When these industries start to grow and thrive it reflects on readership – a good sign that the rural economy is strong.